Sr Communications Manager, Culture and Influence Campaigns

This is a non-traditional communications role for someone who is equally fluent in social, creators, culture, and activations - someone who can spot what matters, align it to the brand’s business priorities and team strategy, and execute the plans, partnerships, and experiences that bring it to life. 

 In this role, you will report to the Integrated Team leader and leverage data, insights, and cultural signals to execute campaigns across social, creator, partnerships, and experiential channels—ensuring strategic plans translate into cohesive top-of-funnel awareness and interest-driving moments, as well as always-on storytelling that builds sustained engagement. You will bring Microsoft’s stories to life by tapping into culture trends and audience interests in ways that resonate.  

You bring a clear point of view on how brands show up in  – and for the - culture and ways to utilize different channels and voices authentically to bring the strategy to life. You’ve worked with creators and talent not just as amplification, but as collaborators, building campaigns around their stories in ways that feel authentic and relevant in culture conversations. You’ll play a key role in evolving how Microsoft engages with creators and talent, building repeatable approaches that turn ongoing engagement into meaningful campaign moments.  

This is a role for someone who thrives in high-visibility environments where expectations are high, timelines move quickly, and the work needs to land with impact and lasting relevance.  

Required/Minimum Qualifications

• Bachelor's Degree in Business, Marketing, Communications, Finance, or related field AND 4+ years of communications, marketing operations, field operations, program management, project management, or related experience OR equivalent experience.

Additional or Preferred Qualifications

• Bachelor's Degree in Business, Marketing, Communications, Finance, or related field AND 8+ years of communications, marketing operations, field operations, program management, project management, or related experience OR equivalent experience.
• Proven track record of translating audience-first strategy into impactful campaigns across social, creator, experiential, and partnership channels from concept through execution.
• Demonstrated ability to identify audience insights, market trends, and emerging opportunities, and translate them into actionable campaign strategies aligned with business and brand objectives.
• Experience driving cross-functional collaboration across internal teams and external partners, with the ability to maintain execution momentum in dynamic environments.
• Proven ability to manage agency partners, providing clear direction, feedback, and oversight to support high-quality delivery.
• Strong execution and project management skills, with the ability to navigate ambiguity, manage competing priorities, and deliver measurable business impact.