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Armada is seeking a Senior Product Marketing Manager to define, position, and scale its AI Factory platform, Leviathan. This role involves translating technical capabilities into clear value propositions for enterprise and public sector customers, building the category narrative, and driving GTM execution. The ideal candidate has experience marketing technical platforms, thrives in ambiguity, and can collaborate across product, engineering, and Go-To-Market teams.
About the Company
Armada is the hyperscaler for the edge, delivering modular AI infrastructure from first deployment to AI factory with speed, scale and sovereignty. Named one of Fast Company's Most Innovative Companies and to the CNBC Disruptor 50, Armada’s solutions are deployed in over 60 countries globally for organizations ranging from energy to defense.
With nearly half a billion dollars in funding, Armada is backed by top investors such as Microsoft (M12), Founders Fund, and BlackRock, and has collaborations and partnerships including NVIDIA, Palantir and Dell Technologies. We are looking for the most brilliant minds in the world to join us.
Working at Armada means taking ownership, driving autonomy, and delivering impact. You’ll tackle challenges that haven’t been solved before and help build something transformative from the ground up. What you do here will not only define your career but help further Armada’s mission to bridge the digital divide for customers around the world.
This role sits at the intersection of Product, Engineering, and GTM with a primary focus on translating Leviathan’s capabilities into clear, differentiated value for enterprise and public sector customers deploying AI at the edge.
You will also be responsible for building the category narrative, economic story, and commercial motion for Leviathan, targeting infrastructure investors, sovereign governments, energy companies, and enterprise buyers deploying AI in disconnected environments.
This is a hands-on, operating PMM role, not a pure content or launch function. You will deeply understand how Leviathan works (AI infrastructure orchestration, distributed compute, deployment, and lifecycle management across cloud and edge environments) and turn that complexity into compelling positioning, messaging, and GTM execution.
The ideal candidate thrives in ambiguity, is comfortable with highly technical products, and wants meaningful ownership over how a category-defining AI edge platform is understood, sold, and adopted.
Location: United States (Flexible)
Product Marketing & Platform Positioning (Primary Focus)
Define ICPs, buyer personas, use cases, and customer journeys across Leviathan’s distinct customer profiles:
Partner with Product and Engineering to shape:
AI Factory Use Cases & Vertical GTM
Translate and message around key buying drivers, including:
Go-to-Market & Sales Enablement
Build high-impact sales enablement assets explaining
Develop
Partner with Sales, SEs, and Customer Success to:
Bring customer and field insights into:
Market & Customer Insight
Track the competitive landscape across:
Background in:
Familiarity with:
Experience selling into:
Impact
This role is critical to shaping how Leviathan is understood in the market, from category narrative and economic framing to technical positioning and commercial adoption.
For U.S. Based candidates: To ensure fairness and transparency, the on-target earnings salary range for this role for candidates in the U.S. are listed, varying based on location experience, skills, and qualifications. In addition to the salary, this role will also be offered equity and subsidized benefits (details available upon request).
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Equal Opportunity Statement
At Armada, we are committed to fostering a work environment where everyone is given equal opportunities to thrive. As an equal opportunity employer, we strictly prohibit discrimination or harassment based on race, color, gender, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other characteristic protected by law. This policy applies to all employment decisions, including hiring, promotions, and compensation. Our hiring is guided by qualifications, merit, and the business needs at the time.
Unsolicited Resumes and Candidates
Armada does not accept unsolicited resumes or candidate submissions from external agencies or recruiters. All candidates must apply directly through our careers page. Any resumes submitted by agencies without a prior signed agreement will be considered unsolicited and Armada will not be obligated to pay any fees.
