Senior Field Marketing Manager, Strategic Programs

Do you have a passion for creating exceptional customer experiences through strategic events?

Do you thrive on transforming business priorities into impactful marketing experiences that engage customers, strengthen strategic partnerships, and accelerate demand generation?

Sound familiar? Here’s your opportunity to join Oracle’s North America Demand Services team and help design and deliver innovative marketing events that drive customer engagement, pipeline growth, and measurable business outcomes.

The Role

This is an exciting opportunity to join Oracle’s North America Demand Services team as a Strategic Events Manager (IC4).

In this role, you will develop event strategies and lead the design and execution of Oracle-led and third-party marketing programs that support North America’s demand generation priorities. You’ll create engaging customer experiences by bringing together Field Marketing, Sales, Global Marketing, Partner Marketing, strategic partners, and external vendors to deliver high-impact events that strengthen customer relationships and drive business growth.

Success in this role requires a strategic marketer who thrives in a highly matrixed environment, translating business objectives into compelling event experiences while managing complex programs from concept through execution and performance measurement. You will balance strategic planning with operational excellence, ensuring every program delivers measurable business value and an exceptional customer experience.

Qualifications

• 8–10+ years of progressive experience in B2B marketing, field marketing, event marketing, experiential marketing, partner marketing, or demand generation within the technology industry.
• Proven experience developing event strategies and executing Oracle-led, third-party, and executive-level marketing programs that drive customer engagement and pipeline growth.
• Experience managing complex, cross-functional marketing programs from concept through execution, including onsite event leadership.
• Demonstrated success managing event budgets, vendors, agencies, sponsorships, and external partners.
• Experience collaborating with strategic technology partners, alliance organizations, or channel marketing teams to deliver integrated marketing initiatives.
• Strong understanding of demand generation, account-based marketing, field marketing, customer engagement strategies, and go-to-market planning.
• Proven ability to influence and collaborate across highly matrixed organizations without direct authority.
• Excellent project and program management skills with the ability to manage multiple high-visibility initiatives simultaneously.
• Strong analytical skills with experience measuring marketing performance through pipeline, engagement, ROI, and other business metrics.
• Outstanding communication, presentation, relationship management, and stakeholder engagement skills.
• Self-starter with strong critical thinking, creativity, and problem-solving abilities.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Preferred Qualifications

• Experience planning large-scale enterprise technology events, executive programs, or industry conferences.
• Familiarity with Oracle’s portfolio, cloud technologies, and partner ecosystem.
• Experience working with event technologies, CRM platforms, marketing automation tools, and reporting dashboards.
• Experience supporting integrated campaigns that combine events, digital marketing, and partner engagement.

Travel Component

Approximately 20–30% travel within the United States and Canada to support Oracle-led events, third-party conferences, executive programs, and customer engagement activities.

Position Location

US or Canada-based candidates only. This role supports North America and requires close collaboration with virtual teams and cross-functional stakeholders across Oracle’s marketing, sales, and partner organizations.