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We are looking for a strong operational leader to build, structure, and lead our Campaign Program Management team. Acting as the central orchestrator, this newly created team will bridge our Creative Houses —responsible for defining brand & campaign strategy — and our cross-functional experts (media, shopper marketing, social media…), ensuring rigorous global planning and the seamless delivery of campaigns and all associated content on time, on budget, and at scale.
About the role:
The Director, Campaign Program Management is responsible for driving visibility, structure, budget efficiency, and operational excellence across end-to-end campaign production.
In this role, you and your team are responsible for optimizing the quality and ROI of campaign deliverables. To do so, you will oversee coordination of workflows, resources, internal and external agencies, timelines, and cross-functional interdependencies, while championing the adoption of common tools, standardized processes, and best-in-class delivery practices across the organization.
You will report to the Head of Campaign Content Operations and contribute to building optimized, scalable content management systems. Leading a team of Campaign Program Managers, and working closely with senior IPs stakeholders, you will ensure each franchise receives strong operational support for smooth campaign execution and timely asset delivery.
Key Responsibilities
Strategic Leadership & Team Enablement
- Provide vision, leadership, and strategic direction to the Campaign Program Management team.
- Build, mentor, and develop a high-performing group of Campaign Program Managers dedicated to specific franchises.
- Define clear team objectives, standards, and ways of working to ensure consistent delivery quality across the organization.
- Support Program Managers in escalating issues, resolving roadblocks, and managing complex situations (conflicting timings, prioritization across different franchises or cross-functional needs, etc…).
Governance, Process Excellence & Efficiency
- Own and evolve the governance model for campaign planning, budgeting, orchestration, and cross-functional collaboration.
- Drive the adoption of standardized processes, shared tools, and unified campaign planning frameworks across Creative Houses and Cross-functional services.
- Lead continuous improvement initiatives and serve as the ambassador of campaigns operational excellence, both in terms of quality and ROI, ensuring all teams understand and adhere to best-in-class delivery practices.
- Support the development of forecasting, budget-tracking, and cost-efficiency rituals, ensuring financial responsibility is integrated into all operational workflows.
Cross-functional Alignment & Stakeholder Management
- Act as a key strategic partner to Franchise Marketing Leads, and Cross-Functional Leads, ensuring alignment on campaign strategy and deliverables priorities.
- Evangelize the campaign management model across teams, promoting clarity on roles, responsibilities, and collaboration flows.
- Facilitate cross-team communication forums, and alignment rituals to ensure seamless coordination at leadership level.
Organizational Influence & Change Leadership
- Drive organizational change, advocating for unified operational approaches and representing the Campaign Program Management team among franchise leaders and marketing stakeholders.
- Encourage a culture of accountability, collaboration, and proactive problem-solving within both direct and partners teams.
- Work closely with other operational and creative leaders across the Campaign Content Hub to ensure harmonized workflows and act as One team / One voice.
Performance Management & Strategic Reporting
- Monitor campaign delivery and financial health at a macro level — through dashboards, planning reviews, and structured feedback loops.
- Provide visibility to leadership on campaign delivery performance, ennsuring learnings, best practices, and operational insights are shared across teams to elevate overall performance.
- Solid experience in program management, marketing operations, creative operations, or a related field — with a strong focus on leading teams and driving cross-functional governance.
- Proven experience working in complex, matrixed environments (creative hubs, global marketing organizations, agencies, or large-scale content operations).
- Able to lead transformation initiatives and secure adoption of new workflows, tools, processes and cross-functional rituals at scale.
- Proven ability to build, mentor, lead & coach high-performing operational teams to navigate complex situations, prioritize, and operate autonomously.
- Strong aptitude for fostering a culture of accountability, clarity, and cross-team collaboration.
- Ability to assess operational performance at a macro level, identify systemic issues, and implement long-term solutions.
- Adept at managing resistance, rallying teams, and communicating change in a clear, inspiring way.
- Excellent relationship builder & communicator with the ability to influence senior leaders and drive agreement across diverse stakeholders.
- Understanding of creative, marketing, and production workflows — comfortable
Ubisoft's perks
💰 Profit Sharing, yearly company saving plan. 25 paid time off + 12 additional paid days off. 50% of your transportation pass is paid by the company, lunch vouchers (9€/day), healthcare for you and your family, and lots of Ubisoft additional perks.
👶 Maternity leaves of 20 weeks, paternity/co-parental leaves of 7 weeks.
📍 Our office is located in Saint Mandé, (Metro line 1, Saint Mandé station). Gym available in the building.
Recruitment process
[30 minutes]: visio call with a Recruiter,
[60 minutes]: interview with the manager of the role and a Recruiter,
[30 minutes]: Discussion with the VP
Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability, or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our gamers’ community.
