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The Digital PM Lead Analyst, Vice President, is a strategic professional at an established financial institution, responsible for leading digital product platform strategy. This role involves conceiving, designing, and developing innovative financial products, owning the product roadmap, and driving product development. The position requires extensive experience in digital initiatives, technical understanding, and strong communication skills to collaborate with cross-functional teams and stakeholders. The analyst will influence direction, assess risks, and ensure compliance within a fast-paced digital environment.
About Citi & DCX
Citi’s U.S. Consumer Cards (USCC) business is one of the largest card issuers in the United States, serving millions of customers across a broad portfolio of branded, co-brand, and retail services card products
The Digital & Client Experience (DCX) team sits at the core of Citi’s consumer strategy — our digital experience is Citi’s strategy
DCX manages digital channels that generate over 2 billion annual mobile sessions. With a mandate to operate the channel as a true business channel — balancing service, engagement, and commercial outcomes — DCX is investing in platform modernization, data infrastructure, and AI to deliver faster, smarter, and more personalized experiences at scale
About the Identify Digital Domain
The Identify Digital domain is the front door to Citi’s digital experience. Every customer interaction begins here, and we are accountable for making that first moment fast, secure, and frictionless
The domain owns the full spectrum of digital identity experiences across Citi’s consumer channels, including digital onboarding and login authentication
Our mandate is to deliver measurable outcomes: Improve digital enrollment rates, Increase login success rates, Drive biometric enrollment, Reduce friction, Contain fraud risk and Lower servicing demand
Every initiative is tied to business OKRs, customer impact, and control readiness
We are a high-performing team with strong momentum
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In addition to salary, Citi’s offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
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Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
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